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Friday, February 23, 2007

Pentax Announces the smc PENTAX-DA* 50-135mm F2.8 ED [IF]SDM telephoto zoom

The PENTAX-DA* Series delivers the highest level of optical quality and reflects the PENTAX commitment to delivering ultimate image quality in digital photography. Bringing together advanced optical technologies, including aspherical elements, special optical-glass elements and original lens coatings, these new interchangeable lenses are superior to any existing lens series in terms of contrast, clarity and edge-to-edge sharpness.

The PENTAX-DA* series lens features a tightly sealed, weather-resistant and dust-resistant construction to enhance durability for use in rain or dusty conditions making each a perfect companion for the weather-sealed PENTAX K10D digital SLR. The lens also features the PENTAX original Quick-Shift Focus System for instant switching to manual-focus operation and PENTAX-original SP (Super Protect) coating to repel dust, water and grease. A new SDM system has been incorporated for smoother, quieter autofocusing operation using a built-in supersonic motor. The new lens also features the PENTAX KAF2 mount, which incorporates additional electrical contacts to drive a built-in supersonic motor used in autofocusing operation.

The smc PENTAX-DA* 50-135mm F2.8 ED [IF]SDM will be featured along with the entire line of Pentax digital compact and SLR cameras and lenses in Booth G151 at PMA 2007 in Las Vegas, Nevada from March 8-11, 2007. The lens will ship in Spring 2007 priced at US $999.95

PENTAX Imaging Company is an innovative leader in the production of digital SLR and compact cameras, lenses, flash units, binoculars, scopes, eyepieces and mobile printers and scanners. For more than 80 years, PENTAX technology has developed durable, reliable products that meet the needs of consumers and businesses. With headquarters in Golden, Colorado, PENTAX Imaging Company is a division of PENTAX of America, Inc.