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From practical family cameras to stylish models or cameras that appeal to the serious photographer, Fujifilm has a camera for every consumer. The company’s comprehensive FinePix digital camera line-up makes it easy for photographers of all skill levels to capture moments just as their eye sees them.

“For over 70 years, Fujifilm has driven technological innovation in the imaging industry and our current FinePix camera range reaffirms that legacy,” said David Troy, Senior Product Manager, Consumer Products, Electronic Imaging Products Division, Fuji Photo Film U.S.A., Inc. “Our philosophy has been, and will continue to be, to develop breakthroughs that help photographers take the highest quality photos.”

FUJIFILM U.S.A., Inc. is showcasing the highly anticipated FinePix S5 Pro digital-SLR camera at PhotoPlus Expo 2006 in New York City’s Jacob K. Javits Convention Center, November 2nd - 4th. PhotoPlus Expo 2006 marks the first public North American showcase for the camera.

With the FinePix S5 Pro, Fujifilm is closer to the film image standard than ever before and developed with the specific needs of wedding, studio and portrait photographers in mind. Hallmark features of the FinePix S5 Pro include a greater command of the expanded dynamic range generated by Fujifilm’s Super CCD SR Pro sensor, less noise thanks to Real Photo Technology Pro, post-capture Face Detection Technology and more, all in a durable camera body.