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Nikon is pleased to introduce three new L or “Life” Series cameras to the award winning COOLPIX family. Designed with the casual snap-shooter in mind, the Nikon COOLPIX L10, L11 and L12 combine high-quality design and construction with user-friendly features at affordable prices. All three cameras sport a sharp 3x optical Zoom-Nikkor glass lens, a big, bright LCD and a lightweight, ultra-portable body style. Additionally, each of the new L series cameras boast impressive battery life, and a higher light sensitivity, which makes it easy to produce better pictures in low light situations.

Nikon has added two new stylish and feature-packed digital cameras to the Nikon COOLPIX Style Series line-up, the S50 and S50c. These cameras combine enhanced imaging quality and performance with an eye-catching wave surface design. The COOLPIX S50 and the COOLPIX S50c boast 7.2 effective megapixels, a 3x Zoom-Nikkor glass lens and a huge, bright 3.0 inch LCD screen. These cameras also utilize an Optical VR Image Stabilization system, ensuring the consumer will be able to capture stunningly sharp images. What’s more, the COOLPIX S50c also offers the additional advantage of a built in Wireless capability for e-mail and image storage with the enhanced COOLPIX CONNECT 2 service.

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Building on the success of the COOLPIX Style Series of digital cameras, Nikon is pleased to introduce the S200. Boasting 7.1 megapixels, a 3x Zoom-Nikkor glass lens, VR Image Stabilization technologies, and sleek metal body, this cameras exudes high performance and exquisite design. The S200 features a classic camera design as the lens extends from the camera’s body when the camera is turned on; the S200 is constructed from brushed aluminum.

Building on the success of the COOLPIX Style Series of digital cameras, Nikon is pleased to introduce the S500. Boasting 7.1 megapixels, a 3x Zoom-Nikkor glass lens, VR Image Stabilization technologies, and sleek metal body, this camera exudes high performance and exquisite design. The camera features a classic camera design as the lens extends from the camera’s body when the cameras is turned on; the S500 is constructed from stainless steel.

Nikon is pleased to introduce the COOLPIX P5000 to the Nikon COOLPIX Performance Series of digital cameras. The new COOLPIX P5000 offers advanced functions, ease of operation, and high image quality that is sure to satisfy photo and camera enthusiasts. The P5000 boasts 10 effective megapixels, a 3.5x Zoom-Nikkor glass lens, an optical viewfinder, and an incredible, bright high resolution 2.5-inch LCD monitor with anti-reflection coating. The P5000 incorporates a new advanced image processing engine, which optimizes low light performance and color reproduction, and Nikon’s optical VR image stabilization, which compensates for camera shake.